[What with Arsenal's new stadium taking the name of the sponsor
Emirates and now Coventry City's new ground also to be named after it's
Japanese IT sponsor. Will it be long before we see teams playing and
the Tampax Tampon stadium?. IMO it makes a joke of the money involved
in the game today. It is no longer a working class game. It is more of
a buisness!].

Coventry's new 32,500-seater stadium will be called the Ricoh Arena.
The stadium which is costing £113m will include an exhibition centre,
fitness facilities and a hotel.

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